About Us

National Center on Shaken Baby Syndrome

The Period of PURPLE Crying® is a registered trademark of the National Center on Shaken Baby Syndrome (NCSBS), a 501(c)3 national non-profit organization, and Dr. Ronald G. Barr, a developmental pediatrician and world expert on infant crying. The Period of PURPLE Crying program was jointly developed by the NCSBS and Dr. Barr. The NCSBS works internationally to implement the PURPLE program in hospitals and public health organizations to prevent the shaking and abuse of infants. Dr. Barr is a consultant to the NCSBS and conducts research on the program and its effectiveness to impact maternal and child health.

The NCSBS is the only national organization devoted to the prevention of shaken baby syndrome/abusive head trauma (SBS/AHT) providing program and services to parents and professionals all over North America. For more information about the NCSBS and our important work please visit our website at www.dontshake.org.

National Center on Shaken Baby Syndrome
1433 North 1075 West, Suite 110
Farmington, UT 84025
801-447-9360 Main
801-447-9364 Fax